Handmade Biz Breakdown

A simple and straightforward approach to building your handmade business so you can get back to doing what you love most, CREATING! 


Pre-order now thru September 30, 2020 and save $99 with code: BBPRESALE.

The first course module will be released October 1, 2020. Upcoming modules will be released on a week-by-week basis.

Raise your hand if you are...

  • exhausted and overwhelmed by all the info you found through your 25th "how to start a handmade business" Google search?
  • confused on what to do first to start your business OR uncertain if you've done all the things you need to do to be a brand that lasts
  • not making the amount of sales you dreamed about?

Is your hand raised?

Y'all, I get it. When I was first starting my jewelry business I went through the same growing pains. Add in my anxiety and ADHD and it was a super fun process! I remember sitting at my computer practically in tears from coming across the 10th article containing completely different information on pricing formulas. I remember getting frustrated because all the instructions for getting my business license sounded like they were written for brain surgeons. And don't even get me started on tax requirements! Ever had a nightmare about sales tax?

Is your hand still raised? Your arms getting tired yet?

Then you're in the right place! Starting or revamping your handmade business doesn't have to be a super labor intensive process! All you need is this formula:

Creativity  +  Product  +  Strategy  +  Knowledge  =  Your Dream Business!

You bring the creativity and product. I'll bring the strategy and knowledge. 

Handmade Biz Breakdown is designed to help you...

  • handle those essential business tasks without pulling your hair out.
  • confidently build a brand that is irresistible to your customers.
  • polish up your pricing and marketing strategy so your business can grow (and you can pay your bills).
  • weed through the countless options to choose your ideal selling platform.  
  • remove any headaches caused by figuring out photography and editing.

So what's in it for you?

  • Professional training that includes 6 weeks of video.
  • Access to tools, templates, and tutorials to make building your business as simple as possible.
  • Access to an exclusive Facebook group for you to get support from your instructor AND chat with others that are also working through the course.
  • Confidence that you're setting yourself and your business up for success!

Save $99 with code BBPRESALE now thru September 30, 2020.

Course Content

1. CRAFT THE FOUNDATION (release date October 1, 2020)
Topics include: 
  • defining your style
  • your ideal customer
  • simple business planning 
  • mission, vision, and brand values. 
2. BUILD YOUR BRAND (release date October 7, 2020)
Topics include:
  • what makes you different
  • personal branding vs. business branding
  • visual brand elements (logo, colors, & style guide)
  • packaging & shipping
3. MAKE IT LEGIT (release date October 14, 2020)
Topics include: 
  • choosing your business name
  • business licenses
  • tax requirements 
  • copyright infringement
4. CONQUER YOUR PRICING (release date October 21, 2020)
Topics include:
  • choosing the correct pricing formulas
  • pricing spreadsheet template
  • sales and discount strategies
  • how to make selling wholesale profitable 
5. TAKE THOSE PHOTOS (release date October 28, 2020)
Topics include:
  • smartphone vs. camera photography
  • photography best practices
  • recommended apps, tools & supplies
  • editing tips & tricks
6. SELL YOUR JEWELRY (release date December 4, 2020)
Topics include:
  • marketing and social media basics
  • creating your marketing plan
  • where should you sell
  • policies & terms


Pre-order now thru September 30, 2020 and save $99 with code: BBPRESALE.

Meet your instructor, Carmen Michelle

Hello! I'm Carmen Michelle, the founder of Analytical Artisan and Chroma Rocks Jewelry. I am a certified business and entrepreneur life coach and an instructor at KP Studio, a prominent jewelry school in Phoenix, AZ. 

I've helped hundreds of students develop the skills they need to build their dream businesses. My goal is to be a resource who provides creative entrepreneurs the tools to save them time so they can get back to doing what they do best, creating!